Registered: Aug 2002
Location:
Posts: 1256

The Dow of Satire

http://
During the past two days, PR Watch received emails alerting us of an unbelievable press release from Dow Chemical. "DOW ADDRESSES BHOPAL OUTRAGE, EXPLAINS POSITION," read the release headline. "Many individuals within Dow feel tremendous sorrow about the Bhopal disaster," the release read. However, Dow has "responsibilities to our shareholders and our industry colleagues that make action on Bhopal impossible." The release directs people to the website "www.dow-chemical.com" for Dow's statement on Bhopal. But what readers were really being directed to was a clever spoof of the real Dow website. According to the straight-faced spoof, "Cleaning up Bhopal could open up Dow to greater liability than the moral weight of this issue can justify from a profitability standpoint. As we look at the situation today, few people outside of India really remember Bhopal, or that Union Carbide was at fault for the accident. Even fewer realize that Dow bought Union Carbide." The joke must not have gone over well at Dow, because at the time of this posting the site had been taken down.

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Registered: Aug 2002
Location: Texas
Posts: 379

Copy of one of the pages available

http://www.mhonarc.org/~ehood/spin/dow/
I saw the web site before it went down. It was pretty much a duplicate of the dow.com, but with subtle changes. Since I figured the site would be shut down soon by pressure from Dow, I copied one of the pages that related directly to the fake newsletter sent out. Now will see how long it is before I get a notice to take down the snippet I copied

Also, a copy of the fake newsletter is available at
http://www.politechbot.com/p-04209.html

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Registered: Dec 2002
Location:
Posts: 1

Return of Dow Chemical.com!

The site has returned at http://www.dowethics.com/
And the full story of how the site got taken down is at http://www.theyesmen.org./

The parody site begins with "Did You Know.... Dow Chemical is responsible for the modern environmental movement?" A true hoot.

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