SANTA MONICA, Calif. (AP ) -- Online renegades banned from using
their etoy.com Web site are retaliating against the mainstream
Internet toy store eToys.com that sued them.
Calling for an online sit-in, cyberspace writers at corporation
watchdog rtmark.com advocating on behalf of the etoy group said
Wednesday that eToys' demonstrated the intentions of the new net
elite: ``to turn the World Wide Web into their own private
home-shopping network,'' when the company sued the European-based
etoy.com.
Last month, a Los Angeles County Superior Court judge issued a
preliminary injunction against etoy.com forcing them to stop using
the domain name ``etoy.com'' or face fines of up to $10,000 per
day.
eToys.com sued the etoy.com group in September, claiming that
the prominent Internet commerce Web site needed to protect its
brand name and intellectual property, and ``to reduce the risk that
our customers will be exposed to the hateful rhetoric and obscene
images that defendants' have frequently displayed on their Web
site.''
rtmark's Web site on Wednesday said the visitors could click on
links to cripple the eToys servers during the 10 days leading to
Christmas, as well as pages providing detailed financial
information about the company and a page of links to the dozen or
so other groups calling for eToys' downfall.
eToys spokesman Jonathan Cutler said Wednesday that ``traffic is
very robust'' and that their site ``has been extremely reliable.''
``I can tell you that we have the capacity to welcome millions
and millions of poeple to our site this holiday season,'' he said.
eToys, based in Santa Monica, Calif., is one of the top online
stores for toys, video games, software, videos, books, music, and
baby products.